Masthead Technology

WordPress Website Design & Development

We build beautiful, fast, conversion-oriented websites. Whether you’re looking to showcase your services, drive sales, sell products, or position your company as a top employer, we help you stand out online.

We handle your digital environment, so you can focus on what you do best – running your business.

Custom WordPress Websites

Website visitors are picky. They’re coming to your site to learn something about you, quickly. And they visit your site on different browsers, devices, screen sizes, and connection speeds. That’s why we build websites that impress, using tactful design and deliberate calls-to-action, optimized for performance and layout on all devices, and integrated with your existing workflows. Whether your goal is to generate calls, sales, form submissions, or job applications, we build websites that convert. We host our sites on premium servers and use best-in-class optimization plugins and CDN for a fast-browsing experience on all devices. We integrate websites with CRM, HRMS, Email Marketing, Analytics, Ad tracking, Call tracking, Customer Service & Support solutions, and payment processors so that when a website generates leads, our clients can track, nurture, close deals, and drive business forward.

Website Re-Development

An outdated website is a red flag to potential customers and employees. A modern website gives you credibility.

Rebuilding your outdated website into a modern, high-performing digital asset can transform your business. Whether your current site suffers from poor layout, outdated design, security issues, slow performance, or lacks the features you need, we can breathe new life into it.

Our re-development process starts with an analysis of your existing site to identify areas for improvement. We work closely with you to understand your goals and vision, ensuring your new website aligns perfectly with your business and brand objectives.

We redesign your website with intuitive navigation, responsive layout, and engaging visuals to provide an intuitive and seamless user experience across all browsers and devices. Our team optimizes your site’s speed, security, and performance, ensuring it runs smoothly and efficiently. We implement SEO best practices to improve your site’s visibility on search engines, which drives more organic traffic to your business. From advanced functionality, to complicated integrations, we work with you to build a website that meets your specific business needs.

By choosing Masthead Technology for your website re-development project, you’re investing in a solution that looks great and performs exceptionally well. Let us help you turn your old website into a powerful tool that drives growth and success for your business.

New Website Development

If you’re just starting a business or looking to bring your existing business into the digital age, you may be wondering where to start. We’re experts at helping clients plan their web strategy, architect a sitemap, and create compelling content. From initial concept to final launch, we work closely with you to ensure your new website is a perfect representation of your business.

Our development process includes detailed planning, creative design, thorough testing, seamless deployment, and ongoing support and maintenance. With Masthead Technology, you get a website that exceeds your expectations, providing a solid foundation for the success of your business.

We know that as your business grows, your website will too. We build scalable websites that can evolve with your needs, allowing you to add new features and content without compromising performance, or requiring a redevelopment in the near future.

Let us help you bring your vision to life with a new website that drives results and sets you apart from your competition.

Performance Optimization and Technical SEO

A website’s performance is critical to success. Slow load times and technical issues can lead to high bounce rates and poor user experiences, affecting conversion rates and ultimately your bottom line. We’re experts at performance optimization and technical SEO, ensuring your website runs smoothly and efficiently and providing a seamless experience for your users.

performance optimization

Performance Optimization

We focus on optimizing every aspect of your website to enhance speed and performance. This includes optimizing images, advanced caching, and utilizing Cloudflare’s Content Delivery Network (CDN). Our team conducts comprehensive performance audits with Google Page Speed Insights and implements best practices to reduce load times and improve overall site speed. By ensuring your website loads quickly, we help you retain visitors, reduce bounce rates, and improve user satisfaction.

technical seo

Technical SEO

Expertly-optimized websites rank better with search engines. On every build, we optimize site architecture, submit xml sitemaps, monitor Google Search Console to ensure site crawlability, and develop with mobile responsiveness in mind. We also focus on meta tags, schema markup, and site security to enhance your site’s visibility and credibility. By addressing these technical factors, we help drive organic traffic and increase conversions.

Powerful Integrations and APIs

Whether you’re looking to gather business intelligence, ensure compliance, or automate business processes, we;ve integrated websites with every third-party services out there. We implement powerful integrations and APIs that enhance your website’s functionality and streamline your operations.

Standard Integrations

We seamlessly integrate essential tools like analytics and search volume monitoring to provide valuable insights into your website’s performance. Our integrations also include ADA compliance tools and Cookie Alert widgets to ensure your site meets all regulatory requirements and provides a secure, accessible user experience.

Business Process Integrations

Our expertise extends to connecting your website with various business systems to automate and optimize your workflows. We can integrate your site with Sales CRM, HRMS, email marketing software, live chat, customer support platforms, and payment gateways for accepting payments and donations. These integrations enable you to manage leads, enhance customer engagement, and process transactions efficiently.

By leveraging native integrations and custom API solutions, we ensure that your website interfaces seamlessly with WordPress, Gravity Forms, and other essential tools. With Masthead Technology, you can enhance your website’s capabilities, improve efficiency, and achieve your business goals with ease.

woocommerce

eCommerce with WooCommerce

We build robust and scalable eCommerce solutions using WooCommerce, tailored to your specific business needs. Unlock the full potential of your online store with the world’s most popular eCommerce platform, seamlessly integrated with WordPress.

With WooCommerce, you can manage products, track inventory, handle payments, and streamline shipping processes all from a user-friendly interface. Our team ensures your store is optimized for performance, security, and search engines, providing an exceptional shopping experience for your customers. Whether you’re launching a new online store or looking to enhance an existing one, we build eCommerce solutions that drive sales and growth.

Why We Develop with WordPress

We develop with WordPress because of it’s flexibility and open-source ecosystem. WordPress powers 36% of all websites, from small blogs to large enterprise sites, making it the most robust and reliable content management system. The extensive library of plugins allows us to create highly customized, scalable websites tailored to our client’s need. With its strong community and continuous updates, WordPress ensures your site remains secure and up-to-date with the latest web standards.

Unlike other platforms (Wix, Squarespace, Shopify, etc) that rely on a single development team that maintains the platform and develops new functionality, WordPress is open-source. If there’s a functionality that you want, some nerd has likely already built it. We can either use it for free (a free plugin), or pay the developer to license it (a premium plugin). If there’s a functionality you want, and some other nerd hasn’t built it, our nerds can. WordPress enables us to infinitely customizable and SEO-friendly websites that are tailored to your needs, and can scale with your business.

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Website Assessment

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