The Challenge
The Goal
The goal was to build a custom website that would help Wellfleet Raw Bars stand out in a niche—but growing—market: premium, on-site raw bar service for events. The site needed to communicate quality, professionalism, and personality, while being simple to navigate and optimized to appear in searches like “Cape Cod oyster bar catering” or “raw bar for weddings in Wellfleet.” This included creating content-rich service pages, embedding local keywords, and ensuring the site architecture supported Google’s local SEO best practices. We also aimed to deliver a site that was easy for the owner to manage and update seasonally.
The Result
We launched a fully custom WordPress website that gives Wellfleet Raw Bars a strong, polished digital presence. Core results include:
Custom Design & Messaging – Built a clean, beach-inspired design with strong brand personality and local photography to evoke the experience of a raw bar at a Cape Cod event.
SEO Foundation – Created keyword-optimized service and location pages targeting regional terms like “Cape Cod raw bar catering,” “Wellfleet oyster shucker,” and “Outer Cape event catering.”
Mobile-First Layout – Designed for mobile performance, knowing most traffic would come from event planners and clients browsing on phones.
Lead Generation – Integrated a contact form and booking inquiry system to capture leads directly from the website.
Content & Structure – Included FAQ content, service descriptions, and seasonal messaging blocks to support search visibility and customer education.
The result is a clean, high-performing website with a polished, SEO-ready platform. The website helps Wellfleet Raw Bars show up in local search, build trust, and generate booking inquiries.
